Working on your business, and not in your business

by | Jan 15, 2019 | Virtual Assistants

Are You Working ‘In’ Your Business or ‘On’ It? The Shift Every Entrepreneur Must Make

 

Introduction: As an entrepreneur, you’re an expert at your craft. A great mechanic can fix any engine; a talented hairdresser gives the perfect cut. But the hard truth is that running a successful business requires a completely different skill set. Statistics show that most small businesses fail, not because the owner isn’t good at their trade, but because they get trapped working in their business, with no time left to work on it.


 

What is ‘Working In’ Your Business?

Working ‘in’ your business means doing the day-to-day tasks. It’s fixing the car, cutting the hair, or managing the essential paperwork. It’s the necessary, hands-on work that services your current clients and keeps the lights on. While vital, if this is all you do, your business cannot grow. You are effectively the most critical employee, not the owner.

 

What is ‘Working On’ Your Business?

Working ‘on’ your business is the work of a CEO. It means taking a step back from the daily grind to look at the bigger picture. This is the strategic work that drives real, sustainable growth:

  • Business Development: Building new relationships and finding new opportunities.

  • Financial Oversight: Analyzing your revenue and expenses to understand your numbers inside and out.

  • Process Improvement: Experimenting with different ways to improve your service and efficiency.

  • Learning & Innovation: Staying ahead of new trends and technologies in your industry.

 

The Turning Point: From Technician to Visionary

As a business owner, you must do both. The turning point for every successful entrepreneur is realizing the true value of their own time. They understand that it is cheaper and more effective to hire talented people to handle the “in the business” tasks, especially those they aren’t skilled at. This is the crucial shift from technician to visionary.


 

How Phil Labor Frees You to Work ‘On’ Your Business

This is where strategic outsourcing becomes your most powerful tool. By building a dedicated offshore team with Phil Labor, you can confidently delegate your essential ‘in the business’ tasks to skilled, professionally managed staff.

We specialize in providing the highest quality remote team members who can manage your administration, support your marketing, and handle your customer service. Our all-inclusive model allows you to reduce your labor costs by up to 70%, while our expert Australian management ensures you maintain full control. You get the time, resources, and peace of mind you need to become the entrepreneur your business deserves.

Ready to start outsourcing?

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